Corporate Social Responsibility

Other Community Events

PHOTOGRAPHY WORKSHOPS
Other Community Events

PHOTOGRAPHY WORKSHOPS

PPB Properties in partnership with PPB and SONY Malaysia, organised five photography workshops in 2022 to equip youth and micro-entrepreneurs with photography skills. One workshop was held at The Whiteaways Arcade in Penang, and four at GSC NU Sentral in Kuala Lumpur, facilitated by professional photographers. Each workshop was about two hours, with an hour dedicated to the professional photographer sharing techniques on capturing attractive photographs, and another hour dedicated to reviewing participants' photographs.

FLOOD AID 2021
Other Community Events

FLOOD AID 2021

The massive floods at end-December 2021 badly affected some of our Group staff and the community, particularly in the Klang and Shah Alam areas. PPB with the assistance of Mr Cheong Chee Keen (“CK”), formerly from Crisis Relief Services and Training Berhad, who is trained in disaster relief, provided emergency support and relief work to affected staff and the community. Emergency flood relief was delivered to the affected homes. Cleaning assistance was also provided to staff on request. PPB also gave cash relief to staff whose houses were badly damaged.

As for the community, PPB’s contributions were summarised as follows :-

  1. Emergency food relief for Taman Sri Muda residents who were stranded in their homes and schools.
  2. Groceries for 51 families at the evacuation centre, Balai Raya Perigi Nenas, Klang.
  3. 2,000 cream rolls for flood victims in Klang in collaboration with Charity Food Basket Klang.
  4. 2,000 sets of food and cleaning products for the neighbourhoods of our affected staff, as well as in Pulau Indah.
  5. 1,000 sets of cleaning products for the neighbourhoods of our affected staff as well, as in Pulau Indah in collaboration with FFM Berhad.
  6. 1,350 sets of groceries for flood victims in Kuantan, Muar and Taman Sri Muda in collaboration with various NGOs.

Diapers for children and adults as well as sanitary pads for flood victims in collaboration with CK and his team. viii School shoes and uniforms for 1,215 affected students from 17 schools in Klang and Shah Alam.

Volunteering at the Malaysian Association for the Blind
Other Community Events

Volunteering at the Malaysian Association for the Blind

Every 15 October, the unsighted celebrate International White Cane Day. The white cane is an essential tool for the unsighted as it enables them to achieve fuller and more independent lives as well as allow them more freedom of movement.

In conjunction with International White Cane Day, 21 PPB staff visited the Malaysian Association for the Blind (MAB) on 12 October 2019 to assist in various tasks assigned by MAB’s representative. The tasks included reading to the unsighted; typing storybooks; handicraft work to raise funds; and audio recording. PPB sponsored a total of 14 audio novels/storybooks, in three languages, i.e. English Language, Bahasa Malaysia and Mandarin in 2019. The audio novels/storybooks were distributed to seven primary and secondary schools for the unsighted as well as to the libraries of MAB and St Nicholas Home in Penang.

Toy Bank, A Gift of Love
Other Community Events

Toy Bank, A Gift of Love

Cheras LeisureMall created Christmas miracles for over 600 children from 12 charity homes with a collection of 4,500 gifts from generous shoppers under the “Toy Bank, A Gift of Love”. At the presentation ceremony, 200 children from the participating homes were invited for a memorable Christmas celebration with fun-filled activities at the LG Concourse of Cheras Leisuremall. The children were treated to a special screening of the animated movie, “Ferdinand”, sponsored by Golden Screen Cinemas, followed by a scrumptious Christmas lunch, appearance by Santa Claus and friends, dance and Christmas carols. There was also a mask-changing performance by famous radio personality Liang Jin Long as well as concerts by volunteer artistes from Yue Shan – Crystal Lee, Ai Wei, Erul Samah, Fendy Lin and Kozzy Band.

The participating homes and associations were Da Ci Jiang Tang, El Shaddai Refugee Learning Centre, House of Joy, Living Hope Global, Malaysian Association for the Welfare of Mentally Challenged Children, Pertubuhan Kebajikan Anak Yatim Mary KL, Persatuan Kebajikan Kanak-Kanak Istimewa Insan, Pusat Penjagaan Kanak-Kanak Cacat Taman Megah, Rumah Victory Children & Youth Home, Home for Special People, Cheras, United Learning Centre, and Rumah Shalom.

It was a milestone for the Cheras LeisureMall community as the Mall officially entered into an arrangement with Yue Shan Music Academy Charity Organisation to jointly assist needy children to discover, explore, and realise their musical dreams through the ‘Pass It On’ charity initiative. Cheras LeisureMall provides a platform for Yue Shan to conduct music workshops whereby children are introduced to and taught to play an instrument of their choice. Members of the public are invited to participate in this cause by donating new or pre-loved musical instruments to these children. The Mall will act as a collection and distribution hub for musical instruments, and bring the children a step closer to achieving their musical aspirations.

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